Join us for an open and inspiring talk in which Stephanie recounts her true story from Doodle’s recent shift to a SaaS business using a product-led growth strategy. This is not a story of overnight success, but rather a realistic assessment of the difficulties encountered and lessons learned. Learn how a critical release failure resulted in customer attrition and complaints, forcing a shift toward a product-led approach. Through this authentic narrative, you will gain practical insights into product strategy, people and process emphasis, and leadership.
Chief Product Officer at Doodle. Held roles at Europace, Contentful and PayPal.
Senior executive with vast experience in the B2B SaaS business. Building products for over 15 years across various industries ranging from startups to Fortune 500 – from eCommerce to payment to technology. My primary focus is leadership, product vision and strategy, customer experience, and high-performing teams.
