From Vision to Action – How to Turn Strategies into Products in a Mobile-First Company
With a valuation of 3.5 billion dollars, N26 is considered one of the hottest fintechs in Europe. The vision of the mobile-first Bank: Making everyday life easier for people with a banking experience of the future. But how does the vision become concrete action items for the product teams?
In this Fireside Chat, Product Lead Kristina Walcker-Mayer explains how important it is to have a big, common goal that sets the direction. Following the path of detecting trends, creating a strong vision to bringing this into action, she shows how to uncover the crucial gaps and problems for customers during product discovery. She will also explain how to think of mobile-first solutions. You’ll learn how to tailor features to the specific habits of smartphone users and what you need to consider when testing and delivering for mobile.